Passion meets the power of social media in England’s lower leagues.
Passion meets the power of social media in England’s lower leagues.
Passion meets the power of social media in England’s lower leagues.
What are the chances that an individual covering a League Two club in England gains a following from across the globe? Well, Ben Mayhew lived the experiment with his beloved Torquay United as the case study under the twitter handle @GreenwichGull, which later became the name of his blog. Like most of us, Ben’s fandom supplements a full-time job. However, with some vibrant language and consistent tweeting, it didn’t take long for Ben to become the man that Torquay fans living abroad relied upon to update them on the matches, given that most games could not be found on television or online.
Ben was one of the first to seize the opportunity to be more than a fan and transform himself into a means of strengthening the club’s communications. Now, he’s hardly alone. Following him on twitter gives you insight on a world completely separated from millionaires and WAGs, so our friends The Two Unfortunates have compiled a list for all niche lower league bloggers/tweeters worth following. This Friday, give a couple of those lads a follow. Open your horizons and embrace the lower leagues; you won’t regret it.
You should can also follow us @afootballreport!
