Playing on top of Rio de Janeiro

With the World Cup only 3 weeks away, the idea here was to transport the average fan to the heart of the competition and kick around on top of Rio de Janeiro.

The artwork, known as anamorphic street art, marks the launch of the Coca-Cola’s effort this summer to encourage everyone, everywhere to move more. They’ll be giving away a million balls.

See the piece come to life here. Posted by Eric.

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